Marketers Who Track Blog Traffic Get Worse Results Than the Average
39% of content marketers primarily track volume metrics like traffic for their blog, according to
Footnote Staff
September 20, 2026
39% of content marketers primarily track volume metrics like traffic for their blog, according to
Influencer collaboration correlates with “strong results” at 2.6x the benchmark rate, the single strongest predictor
Marketers who use six or more of the eight strategies tracked in Orbit Media’s 2026
92.4% of content marketers now use AI somewhere in their blogging process, per Orbit Media’s
Only 13.9% of content marketers report “strong marketing results” from their blog in 2026, according